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This website had the following on the homepage, "Sustainability has risen to the top of the public and business agendas." We analyzed that the web page said " This is the most important issue of our time and one which presents many challenges and opportunities." It also stated " At Earthshine we have developed a holistic range of methodologies and toolkits to help you make a difference today, as well as build towards a long-term sustainable future. Bull; Strategies for Sustainable Business. Bull; Sustainable Customer Value and Growth." The header had sustainability as the highest ranking search term. It was followed by sustainable communities, CSR, and value improvement which isn't as ranked as highly as sustainability. The next words they uses is marketing strategy. CRM was also included and could not be viewed by search parsers.